What is Applied Behavior Analysis (ABA)/Applied Verbal Behavior (AVB) therapy?

Applied Behavior Analysis (ABA)

Applied Behavior Analysis (ABA), previously known as behavior modification, is a therapeutic approach to change behavior which begins by identifying the relationship between one’s behavior and their environment to better understand why they are behaving in a particular way. This is followed by applying a set of behavioral principles and techniques to increase desired behaviors and decrease undesired behaviors.

Applied Verbal Behavior (AVB)

Applied Verbal Behavior (AVB) therapy is a subspecialty of ABA which involves a behavior analysis of the functionality of language. This therapy focuses specifically on how language develops and the conditions in which certain verbal behaviors occur. AVB works to teach different forms and meanings of words so that an individual can have functional language.

Understanding the way in which one word can have different forms and meanings can be complicated so Applied Verbal Behavior breaks the word functions down into specific categories called verbal operant

To illustrate this concept we can look at the word “candy”

Tacting: If you see a piece of candy and say “candy” you have labeled the object. In AVB we call this tacting.

Manding: If you see someone eating candy and you want candy as well you might say “I want candy”. In this context the word “candy” is a request. In AVB we call this a mand.

Identification by Feature/Function/Class: If several objects were in front of you and someone asked you, “Which one of these is something you eat?” and you reply “candy” you are identifying the item by function.

Intraverbal: If you were asked, “What did you have for snack today?” your response “candy” would be an intraverbal answer because candy was not present.


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Open Monday-Friday: 8 am - 5 pm

We are closed on the following days in 2023:

January 2nd, May 29th , July 4th, September 4th, November 23rd, November 24th,  December 22nd, December 25th.


Burnsville Therapy Center/Corporate Office
14301 Ewing Avenue
Burnsville, MN 55306
 (952) 746-5350
Fax: (952) 746-6131

Minnetonka Therapy Center
5501 Feltl Road
Minnetonka, MN 55343
Phone: (952) 746-5350
Fax: (952) 746-0992

North St. Paul Therapy Center
2344 Helen street N
North St. Paul, MN 55109
Phone: (952) 746-5350
Fax: (651) 773-5978


Winona Therapy Center
223 Center Street
Winona, MN 55987
Phone: (952) 746-5350
Fax: (507) 474-4890

La Crosse Therapy Center
901 Caledonia Street
La Crosse, WI 54603
Phone: (952) 746-5350
Fax: (608) 785-4101


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